Oakland Digital Arts & Literacy Center (ODALC), a nonprofit organization teaching digital skills and Internet literacy to underemployed youth, unveiled the top twelve designs submitted to its Inspire Oakland Billboard Contest this Tuesday Whole Foods Market Oakland.
Earlier this year, ODALC asked participants to submit a billboard design conveying something inspirational about the City of Oakland. The top twelve submissions will be featured in three of Oakland’s most prominent art galleries; the top four submissions will be displayed on a digital billboard on Highway 80 (donated by CBS Outdoor). Finally, one lucky winner will have his or her work posted on a commercial billboard (donated by the City of Oakland).
In an unexpected twist, ODALC asked community members at Whole Foods Market to select their favorite billboard designs from the top twelve, ultimately letting the public choose the images that will be displayed in their collective environment. Over 320 people submitted ballots.